Education Background
1985-1989 Bachelor of Engineering, Shandong University of Technology
1989-1992 Master of Engineering, Shandong University of Technology
1999-2000 Master of Logistics Management, École Polytechnique Fédérale de Lausanne (EPFL)
1997-2000 Doctor of Engineering, Shandong University
Honors & Awards
1.High-Quality Worker, Shandong Province, 2001
2.National Advanced Worker, Quality Management, 2002
3. The Second Youth Teaching Expert of Shandong University, 2004
4.Nomination for the First Provincial Governor Quality Award of Shandong Province, 2009
5.Fourth Provincial Governor Quality Award of Shandong Province, 2012
Social Services
1. Vice Chairman of the China Association for Quality Inspection
2. Chairman of the Shandong Quality Survey Management Association
3. Secretary General of the Shandong Council for Brand Development (SDCBD)
4. Member of the Industrial Engineering Teaching Steering Committee, Ministry of Education
5. Member of the China Academic Committee for Standardization
6. Member of the Academic Education Committee of China Association for Quality
7. Member of the China Council for Brand Development
8. Member of the National Technical Committee on Brand Evaluation of Standardization
9. Associate Director of the Shandong Quality Management and Standardized Technical Committee
10. Vice Chairman of the Quality Evaluation Association of Shandong Province
11. Director of the Asia Quality Function Development Association
12. Senior Consultant of the Shenzhen Performance Excellence Promotion Association
Books
1. Jointing to Win: Ways for Supplier Quality Control. Quality Inspection of China Press, 2018.
2. Quality Management (13th Five-Year Planning Textbook for Colleges and Universities). China Machine Press, 2018.
3. What Does the Government Quality Award Bring to Enterprises? Quality Inspection of China Press, 2014.
4. Quality Management (12th Five-Year College Planning Textbook). China Machine Press, 2014.
5. Towards Excellence. Quality Inspection of China Press,2012.
6. Quality and Responsibility. China Measurement Publishing House, 2009.
7. Quality Management. China Measurement Publishing House, 2009.
8. B2B Platform—Quality Creates Business Opportunities. China Measurement Publishing House, 2008.
9. Quality Drive: Customer Satisfaction Survey. China Measurement Publishing House, 2008.
10. Interpretation of 2007 Excellent Performance Evaluation Criteria. China Measurement Publishing House, 2007.
11. Strategy-driven Quality Culture Construction. China Measurement Publishing House, 2006.
12. Manufacturing Quality Information Management. China Measurement Publishing House, 2005.
13. Cultivation of Product Quality Competitiveness. China Measurement Publishing House, 2005.
14. The Effective Control of Quality Management System. China Measurement Publishing House, 2004.
15. Quality and Benefit Management in the Manufacturing Industry. China Measurement Publishing House, 2003.
16. Supplier Quality Control for Mutual Benefit. China Measurement Publishing House, 2003.
17. Quality Management of Small and Medium-Sized Enterprises. China Measurement Publishing House, 2003.
18. 2014 Comprehensive Knowledge of Quality Majors - Designated Textbooks for 2014 National Qualification Examination of Quality Professional and Technical Personnel. China Personnel Press, 2014.
Papers
1. A Quality Supervision Game Between the Government and Online Shopping Platforms. Total Quality Management & Business Excellence, 2018, 29(9-10):1246-1058.
2.Impact of Government Brand-Building Promotion on Enterprise Financial Performance: Empirical Evidence from China. Total Quality Management & Business Excellence, 2017, 28(9-10):1023-1040.
3.A Study of the Economic Benefits of the Government Quality Award in the Chinese Context. Total Quality Management & Business Excellence, 2017, 28(7-8):712-729.
4. A Dynamic Analysis of Implementing a Performance Excellence Model: Importance, Achievement and Correlations. Computers & Industrial Engineering, 2016, 11(101):338-351.
5.An Empirical Study on the Customer Channel Choice Behavior in the Overall Process of Shopping Under the O2O Mode. International Journal of Web Portals, January-March 2016, 8(1):13-31.
6.Research into Product Quality Control in Chinese Online Shopping: Based on the Uncertainty Mitigating Factors of Product Quality. Total Quality Management & Business Excellence,V26. 2015, 26(5-6):602-618.
7. Strategic Design of the Purchase System for an R&D Supply Chain Based on SNA. International Journal of Information Systems and Supply Chain Management, July-September 2015, 8(3):27-43
8.The Performance Excellence Model in Construction Enterprises: An Application Study with Modelling and Analysis. Construction Management and Economics, 2014, 32(11):1078-1092.
9. An Analysis of Discerning Customer Behavior: An Exploratory Study. Total Quality Management & Business Excellence, 2013, 24(11-12):1316-1331.
10.Research into Chinese Well-Known Trademarks’ Awareness: Based on a Survey of Chinese Leather Shoes Well-Known Trademarks. Advances in Information Sciences and Service Sciences, 2013, 5(8):1202-1211.
11. Run a Process with Poor Process Capability. Quality Engineering, 1999, 11(4).
1.Research into the Mechanism of Customer Engagement Behavior from the Perspective of Sense and Sensibility (General Project supported by the National Natural Science Foundation of China, 72072104, 2021-2024)
2. Research into the Quality Governance System and Policy to Promote High-quality Development (Major Project supported by the National Social Science Fund of China, 2018, sub-subject organizer)
3.Research into the Design of an Index System of Quality and Technical Supervision Planning (Project of the General Administration of Quality Supervision, Inspection and Quarantine of the People’s Republic of China)
4.Standards for Quality Evaluation of Public Service (Project of the China Association for Quality)
5.Research into the Function Mechanism and Evolution of Commodity Quality Control on an Online Shopping Platform (Project supported by the National Natural Science Foundation of China, 2014)
6. Research on the Quality Control Model and Key Technology of Manufacturing R&D and Procurement (Humanities and Social Science Planning Project of the Ministry of Education, 2014)
7.Research into the Quality Supervision of Online Shopping (Humanities and Social Sciences Planning Project of the Ministry of Education, 2011)
8. Investigation and Research into the Quality of Household Appliances Sent to the Countryside (China Trade Association for Anti-Counterfeiting, 2013)
9.Quality Competition Theory and an Empirical Study of Supply Chain Collaboration (Project supported by the National Social Science Planning Fund, 2007)
10. Research into the Cultivation of Supply Chain Quality Competitiveness (Humanities and Social Science Planning Project of the Ministry of Education, 2006)
